Offbeat Illinois

Role: Conceptor / Art Director / Production / Designer

There is a curious wanderer in all of us and this campaign urges the consumer to release theirs. 

40K Banners

The usual suspects, we shot video and stills at the same time to maximize production time.

Posters

Pulling elements from the world we created for the microsite and featuring the crazy characters we featured in the videos and banners.

Microsite Design

Working on this was so much fun.

The concept: The microsite is the literally the home where all of the offbeat attractions around Illinois live, each module, a room, just inviting you in to explore the content and click-thru to the rest of the site. 

Several of the modules I've built from scratch. Shooting original content for some of the pieces, and using stock and free images from around the web.

gifs

Spooky frames clicking thru to attractions that pay off their costumes .